I've been designing for over ten years, working with startups finding their footing and global brands refining theirs. Along the way I've lived and worked across multiple continents, and that constant movement between cultures has shaped how I see design problems and the people behind them.

What I enjoy most is the full picture: understanding a business, its users, and finding the place where both needs meet. Good design, to me, is never just visual. It has to make sense strategically, feel right for the people using it, and hold up long after the project ends.